Marzuola's design journey began with a simple observation of his twin nephews. He noticed the need for a product that would facilitate their transition to independent eating. The design had to be universal, catering to both left and right-handed babies, and above all, it had to be safe. The result was a set of utensils made of hypoallergenic and durable silicone, with a unique shape that babies would naturally want to use.
The Silicone Training Utensils stand out for their innovative design. They offer multiple grasping options, encouraging babies to use them and aiding in their journey towards independent eating. The utensils are flexible and resilient, with a soft, rubber-like texture that is pleasant to the touch and gentle on babies' gums. An integrated choke guard adds an extra layer of safety, making these utensils a superior product in both use and safety.
Creating these utensils was no small feat. The design process involved creating a functional sample design to test with babies, which added extra cost and time. Each mold added an additional 30 days minimum to the process. However, the end product was worth the effort. The utensils were safety tested, ensuring they were suitable for their intended users - infants.
The Silicone Training Utensils measure 38 mm x 35 mm x 84 mm individually, while the packaged set measures 120 mm x 36 mm x 160 mm. They are easy to clean, either by hand or in the dishwasher, adding to their appeal for busy parents. The product development started in March 2019 and was brought to market in February 2020 in Arizona.
Marzuola's design has been recognized with the Silver A' Baby, Kids and Children's Products Design Award in 2021. This award is given to top-of-the-line, creative, and professionally remarkable designs that demonstrate outstanding expertise and innovation. The Silicone Training Utensils certainly fit the bill, introducing positive feelings, amazement, and wonder in the realm of infant feeding.
Project Designers: Chris Marzuola
Image Credits: Image #1 Photographer Kacy Hughes, 2020
Image #2 Photographer Kacy Hughes, 2020
Image #3 Photographer Kacy Hughes, 2020
Image #4 Photographer Kacy Hughes, 2020
Video Credits: Roko Films, 2020
Project Team Members: Chris Marzuola
Project Name: Silicone Training Utensils
Project Client: Chris Marzuola